The fashion industry is notorious for its rigidity.
But every now and then, a model redefines the industry.
These models proved that you don't need to look a certain way to be featured in a major campaign or to strut the runway.
In fact, these models owned who they are — and still do.
See who these history-making women are.
SEE ALSO: Meet the supermodel who is changing how the retail industry treats plus size women
Plus-size model Jennie Runk appeared in an H&M campaign in 2013 with little fanfare, proving that the brand didn't discriminate between sizes.

Source: Business Insider
Neelam Gill was Burberry's first ever Indian model to star in a campaign.

Source: Elle
Mariah Idrissi made history when she wore a hijab earlier this year in an H&M campaign. She was discovered on Instagram.

Source: Business Insider
See the rest of the story at Business Insider
NOW WATCH: The CEO who raised the price of a life-saving pill 5,000% is doubling down