Chanel has been known to do some pretty crazy things during Paris Fashion Week. They've thrown theatrical shows with sets that emulate grocery stores, bistros, and even casinos.
For its Spring/Summer 2016 show, Chanel turned the runway into a completely customized airport.
The meticulously designed space was filled with tons of branded eccentricities, mostly focusing on "Chanel Airlines" signs and memorabilia. There was also a Departures and Arrivals board, airport seats, and gate signs.
Karl Lagerfeld, the company's head designer and creative director, had some personal reasons to make the idea come to fruition.
"I don't star in movies, I am not a famous singer. I have no scandal and yet I cannot go out in public because they all want to take my picture, so it's almost impossible for me to travel through airports," Lagerfeld told Dazed Magazine co-founder Jefferson Hack.
Learn more about the setup, as well as who attended the show, below.
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The event took place at the Grand Palais, a venue that has hosted exhibitions and events since it was built in 1900. It was declared a historic monument in 2000.
An unidentified guest holds an invitation to the show.
Here's what the space — dubbed the Aeroport Paris Cambon, or Chanel Airlines Terminal 2C — looked like totally empty.
See the rest of the story at Business Insider
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