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The INSIDER Summary:
- At the beginning of August, Kmart stores across the US sold blank Supreme shirts for just $4.
- Now, a brand called Rare VNTG is selling blank shirts with a meta design: Kmart printed in the style of Supreme's logo.
- Rare VNTG is selling these shirts for $60 each.
- However, the shirts are selling out fast.
At the beginning of August, Kmart stores across the US sold Supreme shirts for just $4. The Supreme shirts are back — but this time they have an ironic twist.
The online store Rare VNTG has taken blank T-shirts from the designer and printed the word "Kmart" on them in the style of Supreme's signature logo, Complex reports.
The shirts cost a lot more than $4, though; Rare VNTG's version, the "Bootleg Box Logo T Shirt," are being sold for $60.
Here's what it looks like:
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Rare VNTG is also selling a red version of the shirt.
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Complex noted that the Supreme-style shirts are a big hit with customers. The "Bootleg Box Logo T Shirt" is already sold out in white. Luckily, shoppers can still snag the red version of the shirt in sizes medium and extra large.
Supreme fans initially went crazy over the $4 shirts, which were manufactured by American Apparel.
I just bought 11 Supreme t-shirts at KMart 😳😂 pic.twitter.com/wWIouXnic6
— Jack McDermott (@therealjackmcd) August 1, 2017In an attempt to stop the hysteria, Kmart employees cut the Supreme tags off of the shirts.
When you get Supreme at @Kmart for 4 bucks>>> 😂😮 pic.twitter.com/w5hNt2oX64
— Evan Perala#⃣1⃣ (@UncleDrew_01) August 8, 2017But that didn't work — and shoppers flocked to Kmart to pick up the discounted shirts. Now, according to Complex, those original Supreme shirts are being resold on eBay way above their original $4 cost. Whatever the case is, people just can't get enough of this Supreme x Kmart collaboration.
If you're interested in the new Kmart logo shirt, you should add it to your shopping cart sooner rather than later — or it just might sell out. If you're willing to pay the expensive price, you can order one here.
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